AI-Powered

Lead Generation & Outbound

We use AI to find, enrich and engage the right people, so you get conversations, not noise.

⭐ Trusted by SMEs across the UK & US.

3,500+ enriched, signal-driven leads delivered in the last 90 days across construction, legal, accounting, insurance and services.

Outbound shouldn’t feel like guesswork

Manual prospecting eats time.

Generic tools create spam, not replies.

Bad data kills campaigns before they start.


If outbound feels inconsistent, it’s not you, it’s the system

A smarter outbound engine.
Powered by AI, guided by humans.

PipelineWorks combines AI-driven data, scoring and outreach with human review, so every campaign is relevant, targeted and safe.

No bloated tools. No spray-and-pray.

Just a system that works.

How It Works

  • We identify companies and real decision-makers that match your ICP, filtered by industry, size, role and buying signals.

  • AI enriches every lead with firmographic and role data, then scores them so outreach focuses on who’s most likely to engage now.

  • Personalised outreach is launched using domain-safe sending, monitored daily and adjusted to protect deliverability.

Built For Real World Outbound

AI Scored Leads



Built from real campaigns, not theory


Designed for service businesses and B2B SMEs

What You Can Choose From

Outbound Engine (Retainer)

Your fully-managed outbound system.
Weekly enriched leads, real-time signals, scoring (0–100), automated follow-up and simple reporting. Everything you need for consistent conversations.

Best for:
SMEs wanting predictable outbound without hiring staff.

Lead Packs (One-Off)

Clean, enriched, ready-to-use leads.
Verified decision-makers enriched with company data, context and signals all delivered in 48 hours.

Best for:
SMEs with old databases that haven’t been touched.

Old List Revival

Turn stale spreadsheets into usable leads.
We verify, enrich, clean and score your old CRM or list and flag the prospects still worth contacting.

Best for:
Teams wanting fast, high-quality data without a retainer.

Outbound Setup

Simple, clean systems built for SMEs.
If you don’t have a CRM or outbound setup, we’ll build a lightweight, effective system that’s easy to use, with no tech overwhelm.

Best for:
Teams starting outbound for the first time.

We’ll walk you through the options, show you sample data, and recommend the best-fit setup for your business.

Frequently Asked Questions

  • No. We don’t run mass blasts or generic templates.

    Every campaign is built around:

    • A clearly defined ICP

    • Relevant business context (industry, size, triggers)

    • AI-assisted personalisation reviewed by a human

    If a message wouldn’t make sense coming from a real person, it doesn’t get sent.

  • Yes, domain safety is built into the process.

    We:

    • Control daily send volumes

    • Monitor deliverability and engagement

    • Avoid spam-triggering patterns

    The goal is long-term outbound performance, not short-term volume.

  • Outbound works best in B2B environments with clear decision-makers.

    We’ve designed PipelineWorks specifically for:

    • Service businesses

    • Agencies

    • Professional services

    • B2B SMEs

    If your buyers can be clearly identified, outbound works when done properly.

  • Before any commitment, we schedule a 20-minute call covering:

    • Your current outbound

    • How PipelineWorks can support your outbound

    • A sample of real enriched leads

    • A walkthrough of how campaigns are structured

    No long contracts, no pressure.

    You decide if its a good fit.

  • PipelineWorks is a done-with-you / done-for-you service, powered by AI.

    You’re not buying software to figure out; you’re getting a working outbound system with human oversight at every step.

Ready to Fix Outbound and Start Real Conversations?

You don’t need more tools, you need better timing, cleaner data and messages that sound human. Let’s show you what that looks like for your business.

Get a simple, personalised rundown of how your outbound could actually work.